In today’s fast-paced business world, it’s easy to get bogged down with repetitive tasks and workflows that zap your productivity. According to Zapier’s 2021 State of Business Automation report, employees spend an average of 4.1 hours per week on manual workflows that could be automated. That adds up to over 200 hours per year spent on tedious tasks instead of high-value work!

To stay competitive and operate efficiently, businesses need solutions to streamline repetitive workflows. This is where Zapier comes in. Zapier is a powerful automation tool that can connect your apps and services to automate repetitive tasks. By becoming a Zapier integration specialist, you can supercharge your productivity and help businesses optimize their workflows.

What is Zapier?

Zapier is a web automation tool that allows you to connect various apps and services to help streamline workflows and automate repetitive tasks. At its core, Zapier functions by creating integrations called “Zaps” between apps that trigger actions and workflows automatically without needing to code anything yourself.

For example, you could create a Zap that automatically logs new sales in your CRM whenever someone fills out a form on your website. Or a Zap that posts your latest blog post to social media. The possibilities are endless!

With over 3,000 integrated apps, Zapier makes it easy to connect your favorite tools and take advantage of their capabilities without switching between different platforms. This saves huge amounts of time and effort.

In a nutshell, Zapier helps you automate manual, repetitive tasks between web apps so you can focus on more important work. It’s an invaluable tool for boosting productivity and streamlining workflows.

As per Zapier’s help documentation, the platform revolves around core concepts like Triggers, Actions, and Zaps to automate workflows between apps.

Popular App Integrations

Zapier integrates with thousands of apps, but some of the most popular and useful integrations are with productivity and business tools like:

  • Google Workspace – Connect Gmail, Google Calendar, Google Drive, Google Sheets, and more. For example, create Zaps to save Gmail attachments to Drive, add Calendar events to Sheets, or send notifications from Forms.
  • Trello – Automate workflows between your Trello boards and other apps. You can create cards from emails, upload attachments to cards, mirror Trello boards in other tools, and more.
  • Mailchimp – Sync your email lists and campaigns between Mailchimp and other CRMs, email services, etc. Send automated welcome and follow up emails, add subscribers from forms, track campaign analytics, and handle list maintenance.
  • Salesforce – Bi-directionally sync contacts, leads, accounts, and other data between Salesforce and other business apps. For example, automatically add HubSpot contacts as Salesforce leads.
  • Dropbox – Automatically save files to Dropbox from other apps and services. Great for backups, sharing, and centralizing documents in one place.

Understanding these popular business and productivity integrations will allow you to automate many repetitive workflows and streamline your processes as a Zapier specialist.

Build Zaps Hands-On

The best way to become a Zapier expert is to dive in and start building your own Zaps. Begin with simple one-step Zaps and work your way up to more complex multi-step workflows. Pay attention to details like field mapping, filters, and formatting to ensure your Zaps run smoothly.

For example, you could start with a basic Zap that forwards new Trello cards to Slack to notify your team. Then level up to something more advanced like creating new Mailchimp campaigns automatically when a new row is added to a Google Sheet. The possibilities are endless!

As you build Zaps, be sure to test them thoroughly and debug any issues that arise. Check that triggers are working as expected, actions are completing properly, and test data is flowing through the workflow. The more Zaps you build, the more comfortable and proficient you’ll become. According to Zapier’s blog, it’s best to start simple and work up to complex multi-step Zaps to master the tool.

Some examples to get started with:

  • New Trello card → Slack notification
  • New Salesforce lead → Add row to Google Sheet
  • New email in Gmail → Create Evernote note
  • New Wufoo form entry → Create Mailchimp subscriber

By diving in and building a variety of real-world Zaps, you’ll gain hands-on experience that can’t be beat.

Stay Up-to-Date on New Features and Best Practices

Zapier is constantly evolving, with new features, apps, and integrations being added all the time. To be a top-notch Zapier specialist, you’ll need to stay on top of these updates and incorporate them into your workflows.

Follow the Zapier blog ( to learn about new developments and best practices. The Zapier engineering blog ( also provides great insights into new capabilities.

Attend Zapier webinars and join Zapier communities to connect with other users and experts. You can even subscribe to the Zapier newsletter ( to get regular updates delivered straight to your inbox.

Continuously update and optimize your Zaps to take advantage of new features. This will ensure your automations are as efficient and effective as possible. With a dedication to staying current, you’ll establish yourself as an expert on the latest and greatest Zapier has to offer.

Share Your Zapier Knowledge and Expertise

As you gain more experience with Zapier integrations and workflows, it’s important to share your expertise with others. One great way to establish yourself as a Zapier specialist is to teach what you know. You can create blog posts, tutorials, courses, and more to help others learn how to use Zapier effectively. Some topics you could cover include:

  • Introductory guides to building your first Zaps
  • Advanced tutorials on complex workflows and app integrations
  • Tips for troubleshooting and optimizing Zaps
  • New features and capabilities in Zapier

By generously sharing your hard-earned knowledge, you build credibility and position yourself as a thoughtful leader and resource. You’ll also likely learn new perspectives and approaches yourself as you teach. Consider participating in forums like Reddit and Quora to answer questions from the Zapier community. The more you teach, the more opportunities will arise to showcase your expertise.

Become a Specialist

Becoming an expert Zapier integration specialist can provide immense payoffs in productivity and efficiency. As you master Zapier and build complex workflows between apps, you’ll gain the ability to automate repetitive tasks and streamline processes. This frees up significant time and mental energy to focus on high-value work. According to Zapier’s own community forums, becoming certified demonstrates deep knowledge and can help position you as a go-to resource.

Invest time into learning Zapier inside and out, practice building Zaps, stay updated on new features, and share your expertise. As you become more skilled, consider completing advanced Zapier training and certification courses. The more adept you become with this powerful automation tool, the more you can streamline workflows and maximize productivity – not just for yourself, but potentially for your entire team or organization.


Becoming a Zapier integration specialist is a smart move for anyone looking to boost their productivity and streamline their workflows. By mastering this powerful automation tool, you can save time, reduce errors, and get more done with less effort.

To recap the key points:

  • Understand the basics of how Zapier works with triggers and actions.
  • Learn the most popular and commonly used app integrations.
  • Get hands-on practice building your own Zaps.
  • Stay up-to-date on new features and best practices.
  • Share your knowledge and expertise with others.

With the strategies outlined in this post, you’ll be well on your way to supercharging your productivity and achieving your goals more efficiently than ever before by becoming a Zapier integration specialist.

FAQ 1: What is a Zap in Zapier?

A Zap is an automated workflow that connects your apps and services together in Zapier. Every Zap consists of a trigger step (“when this happens”) and one or more action steps (“then do this”). The trigger monitors your apps for a certain event, like a new email or form submission. When the trigger detects the event, the actions you defined will automatically run to complete tasks like saving attachments or sending notifications. Zaps help streamline repetitive workflows between your different tools and services to save you time.

For example, you could create a Zap with a trigger of “new email in Gmail” and actions like “save attachment to Dropbox” and “add row in Google Sheets.” This Zap would automatically grab any attachments from new Gmails and add the data to your spreadsheet for tracking. The automation eliminates the need to manually manage the process every time.

With hundreds of app integrations and unlimited Zap templates, the possibilities are endless for connecting your tools with Zapier. Zaps help boost productivity and efficiency by automating manual workflows. To learn more, refer to Zapier’s Help Docs.

What are the most popular apps and integrations?

Some of the most popular and widely used apps on Zapier include:

  • Google Workspace – For automating workflows with Gmail, Google Drive, Google Sheets, Google Docs, and more.
  • Trello – To connect project management tasks between Trello boards and other apps.
  • Mailchimp – To build email marketing automations and connect subscriber data.
  • Salesforce – To sync data between CRM and other business systems.
  • Dropbox – For automating cloud storage workflows.

Some other popular apps include Slack, Quickbooks, HubSpot, Asana, and many more. The key is to learn the core features and capabilities of the most widely used apps so you can build effective automations between them.


Common question: What are some of the most popular app integrations on Zapier?

According to Zapier’s help center, some of the most commonly used and popular app integrations on their platform include:

  • Google Workspace – For connecting Gmail, Google Sheets, Google Docs, Google Calendar, and more.
  • Trello – To manage tasks and projects.
  • Mailchimp – For email marketing automation.
  • Salesforce – To connect your CRM.
  • Slack – For team communication and notifications.
  • Dropbox – For cloud storage and file sharing.

These are just a few examples of the thousands of app integrations available. The key is learning the core popular business and productivity tools that can help automate workflows. Check out Zapier’s App Directory to explore all the possibilities.

How can I get help with Zapier if I run into issues?

Zapier offers multiple support options if you need help troubleshooting or have questions about using the platform:

  • Live Chat Support: Access real-time chat support 12 hours a day, 5 days a week through Zapier’s live chat. This is available for Professional plans and above.
  • Email Support: Send an email to Zapier’s support team and typically receive a response within 1 business day.
  • Help Center: Search Zapier’s extensive knowledge base for answers to common questions.
  • Community Forum: Post questions and get help from Zapier experts and other users in the Zapier Community forums.

Zapier aims to provide timely, high-quality support through these various channels. Reach out by live chat, email, or the forums if you get stuck while using Zapier.

FAQ 5: What are the most popular apps I should learn to integrate?

Some of the most popular and commonly used apps that you’ll want to become proficient at integrating in Zapier include:

  • Google Sheets – Used for spreadsheets and data organization.
  • Gmail – For email triggers and actions.
  • Slack – Enables team communication and notifications.
  • Trello – Kanban boards for task management.
  • Dropbox – Cloud storage and file sharing.
  • Salesforce – CRM and sales management.
  • Mailchimp – Email marketing automation.
  • Calendly – Scheduling and appointments.

Focus on learning popular business apps like these to maximize your versatility as an integration specialist.

About the Author

Justin Adamski is a Zapier integration expert with over 5 years of experience helping businesses optimize workflows and boost productivity. He offers specialized consulting services to help companies implement custom Zapier solutions.

Justin has an extensive background building Zaps for a diverse range of clients across many industries. He stays up-to-date on the latest features and best practices through Zapier’s online training courses and active participation in Zapier’s community forums.

His core services include:

  • Zapier workflow analysis and optimization
  • Custom Zap development and integration
  • Ongoing Zap maintenance and support
  • Zapier training for teams

To learn more about Justin’s services, visit his Upwork profile:


If you’re interested in learning more about becoming a Zapier integration specialist, I’d love to connect! As an automation and integration expert on Upwork, I can provide personalized guidance to help you master Zapier and boost your productivity.

Please feel free to reach out to me via my Upwork profile at I’m always happy to chat about how Zapier can help streamline your workflows and supercharge your efficiency. Whether you need help getting started with your first Zaps or optimizing complex multi-step automations, I’ve got you covered.

Let’s connect on Upwork so we can discuss your goals and how I can assist you on your journey to become a Zapier pro. I look forward to hearing from you!

Leave a Reply

Your email address will not be published. Required fields are marked *